Tuesday, December 6, 2016

Millennial Moms


Millennial Moms are mothers who were born between 1982 and 1994 (under 40 years).

According to statistics, about one in five mothers fit into this profile. Millenial moms are multitasking progeners with great affinity to the digital world and a marked preference for everything healthy and beneficial to the daily life of their family.

That is why Millenial Moms make more purchasing decisions based on the nutrition of their children as shown by the following infographics developed by Influester, which will help us understand this new habit of consumption where the nutritional value of each product is the deciding factor at the time of purchase.

Source: Influenster