Friday, January 10, 2014

Sales Houses

Sales Houses are in charge of directly and exclusively sell the advertising spaces in the digital environment. Their main function is to identify and segment the relevant audience that every advertiser needs to reach its marketing objectives through the ROI.

Sales Houses are a single point of access of a wide net of platforms that integrate personalized multichannel solutions, so they permit brands to choose the most related audience platforms.

In Ampliffy the benefits we highlight are that these organs allow a major control and monitorization, they offer a brand safe environment, they achieve direct response conversions thanks to a predictive optimization, they monetize the advertising inventory and they maximize the campaigns exposure.

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